Key Features

Featured long form articles exclusive to Dealer News Today.

The Evolution of Automotive Advertising & Television

By Desiree Homer Are You Tapping Into Your Market Data & CTV? They say the first auto ad appeared in an Ohio newspaper back in 1898....

Transparency & Data Is Transforming the Sales Process

By Desiree Homer Car buyers have been using the power of the web to become better shoppers and negotiators for a few years now. The...