Key Features

Featured long form articles exclusive to Dealer News Today.

Growth & Development Isn’t Always Linear

How Failure Is an Ingredient for Exponential Growth & Success By Desiree Homer Thomas Edison is famously quoted as saying, “I have not failed. I’ve just found...

Is Bad News Souring Your Customers’ Expectations?

By Desiree Homer Or Worse Yet, Is It Souring Yours? Listen, we get it. The hardships right now are real – for everyone. Thousands are still...

Do Your Customers & Staff Feel Welcome?

By Desiree Homer If there ever was a more pertinent time to be reminded that the automotive industry is in the ‘people business,’ it’s now....

Sandy Schwartz to Step Down as CEO of Cox Automotive

By Tracey Schelmetic  In the United States, one out of every 17 jobs touch the automobile industry in some way. While auto manufacturing and sales...

CRM Helps Put Customers in Control of the Buying Process

By Tracey Schelmetic  All over the country, auto dealers are coping with the idea that customers “driving by and stopping in” no longer means they’re...

COVID and the Four C’s

by Adam Rapp The nerves and emotions brought about by the pandemic over the last four months are the feelings that emerge in those first...

Dealerships: Reconsider Stocking Multiple Model Combinations

By Amy Corr When consumers research their next car, there’s undoubtedly a few must-have requirements, whether it’s model, engine size, leather seats, and heated seats....

How Do You Plan for an Unknown Future?

by Tracey Schelmetic How Do You Plan for an Unknown Future? One of an entrepreneur’s most important functions is planning for the future. They predict...

The Elephant in the Room is Here to Help

by Adam Rapp Let’s put the pandemic aside for a moment and spotlight another issue of significant importance, racism. In all facets of life, racism...

Diversity and Inclusion Means Growing Your Talent Pool

by Desiree Homer Expanding on the Current Equality Conversation within Your Hiring Process The conversation is happening. Business leaders, companies small and large, and individuals are...

Don’t Sleep on Your Inventory Nightmare

by Adam Rapp Are we headed for the nightmare scenario? Cases are starting to spike again which means plants and factories will be shutting down....

Editor’s Prerogative: Expand Your Circle

by Evan Rapp Editor-in-Chief Because the game wasn’t racially integrated until 1947, the historical rankings of Negro League ballplayers remains one of the most active debates...

Act As If – Reimagining New Car Sales

by Kerry Dowling Dealer News Today has spent a good deal of time recently talking about the ways dealerships have had to reimagine how they...

An Encounter With the Other 50 Percent

by Adam Rapp A few weeks ago, a startling statistic was brought to our attention during the Dealer News Today podcast. According to Cox Software...

“It’s A Difficult Time of Reflection”

by Tracey Schelmetic Cox Automotive CEO Sandy Schwartz: “It’s A Difficult Time of Reflection” While there’s a lot to disagree about in 2020, most companies...

Do Sports Drive Auto Sales?

by Adam Rapp We are already a week away from July which means that Summer is in full swing. We are also halfway through baseball...

Schwartz: Backsliding is Not an Option

by Kerry Dowling If you’re reading this, I think it’s safe to say you know the name Sandy Schwartz. An industry leader and CEO of Cox...

Are You Delivering on Your Messaging Promises?

by Kerry Dowling One of the first acts of most businesses in response to the global pandemic was customer messaging. This was especially true of...

In Dealership Business, Success Isn’t Always Linear

by Tracey Schelmetic When 2020 is rolled up to be analyzed, nearly every company – even the successful ones – are likely to find they...

The Wrong Side of 50 Percent

by Adam Rapp It’s that time of the year again. The trees are in full bloom, the sun is shining and the temperatures are rising....

Vehicle Reconditioning – The Need for Speed

by Tracey Schelmetic With the COVID-19 pandemic and the closure or operating restrictions of many auto manufacturing facilities, the number of news cars available has...

The Next Normal: What Does Automotive Advertising Look Like Post-COVID?

by Amy Corr As states begins to lift lockdown rules and slowly reopen, glimmers of a pre-COVID-19 life emerge. Our next normal will change everything...

The Art of Successful Strategizing

by Adam Rapp As the pandemic persists, many dealerships have been left with no choice but to run at half capacity. If your dealership falls...

Being Frontline Ready – How the Effectiveness of Your T2L Processes Can Affect Your...

by Kerry Dowling Getting vehicles frontline ready has never been more important for dealerships. Prior to COVID19, consumers were already moving more and more to...

V is for Virtual (and also Recovery)

by Adam Rapp As unemployment numbers cross the grim forty million claim milestone, you’re likely questioning when the economy will bounce back and what that...

Follow the Data

by Adam Rapp As though we need more evidence of our crazy times, Hertz was actually doing pretty well as recently as March. However, as...

Put Down That Lead Generation Crack

by Tracey Schelmetic In the earliest days of the consumer Internet, users often counted themselves lucky to receive an email response from a company within...

The Hertz Bankruptcy Effect

by Desiree Homer A Deeper Dive Into the Emerging Market During Episode 48 of the Dealer News Today podcast series, Dave Cantin spoke with Zo Rahim from...

Artificial Intelligence Homes in on Customers at the ‘Ready to Buy’ Moment

By Al Bredenberg Right now, auto dealerships are tightening their belts, and with good reason. With many showrooms closed, digital sales and “contactless” delivery are...

Achieving the Bentley Experience

By Adam Rapp Bentley Motors is, in no uncertain terms, in a class of its own. With over a hundred years on the road, this...