Key Features

Featured long form articles exclusive to Dealer News Today.

The Evolution of Automotive Advertising & Television

By Desiree Homer Are You Tapping Into Your Market Data & CTV? They say the first auto ad appeared in an Ohio newspaper back in 1898....

Transparency & Data Is Transforming the Sales Process

By Desiree Homer Car buyers have been using the power of the web to become better shoppers and negotiators for a few years now. The...


Heads Up: New Tax Laws Impacting Automotive Dealers

The provisions of the Act provides many opportunities and some pitfalls. More than ever, owners of automobile dealerships need to consult their tax advisers to understand both the business and personal implications of the new tax laws.