By Desiree Homer
Two of the industry’s most prominent car sales platforms have joined forces for good. AutoAlert and AutoFi are embarking on a mission to create an integrated software solution that brings all the best tools to dealers in one streamlined platform. It’s a remote selling solution designed for today’s new car-buying landscape. And it may be the bench strength dealers need to take the next step toward enhancing their digital and remote engagement strategies.
What Solutions Are Included, Exactly?
Unlike other platforms, this new software venture will bring the best of both companies together in one convenient software platform. Dealers will be able to address their current challenges on the digital operations side. They’ll be able to identify more car-buying customers with ease. Offers can be made seamlessly and from entirely remote digital access. Essentially, this new ‘Customer Experience Management’ (CXM) platform will help dealers sell more cars in this new remote buying landscape.
What Dealers Are Saying About the Integration
Several dealers have already been using and asking for this AutoAlert and AutoFi integration, including Sam Pack’s Five Star Ford in Texas. General Manager, Brian Huth, shared how his teams used both platforms and managed to beat their April 2019 new vehicle sales, despite shutdowns. Huth says the “platforms work so well together.” His teams use it to identify prospective buyers, with data that allows them to target less than perfect credit groups, or those who need a better deal. Bob Tasca, VP of Tasca Automotive Group, says the “technology makes it easier for our customers to do business with us.” Sales professionals could close deals from the safety of their homes. Car buyers were able to buy from their sofas, and with increased buying power, due to the aggressive manufacturer incentives.
Digital Integration is Key for Future Success
This partnership that offers a CXM and AI combined solution is proving to be a game-changer for those dealers already tapping into it. If this platform sounds like a leg up for your dealership, there are robust dealership training and full integration management channels available to help you get started. But there are other solutions as well. There are opportunities to leverage your existing systems, enhancing those systems you have to adapt to an entirely remote buying experience. Senior Partner at motormindz, and former Hyundai CEO, Dave Zuchowski, discusses his insights into dealers’ digital operations solutions, necessary for success.
This collaborative solution is one of many on the horizon. The landscape for digital transformation is here, and dealers are hungry for tools to help them manage the customer relationships remotely. As leader of your dealerships, you may need a little inspiration to steer your stores through the uncharted waters ahead. Tune into a recent Dealer News Today podcast conversation with Ben Keating, owner of the Keating Auto Group with 18 dealerships in Texas. This former American Le Mans Series racer knows a thing or two about winning, even in this new remote movement.